Choose a small, useful test.
Do not begin with the entire catalogue. Select a small range that represents the materials, shapes and details your customers care about. A polished metal object, transparent bottle and printed textile create different challenges. The pilot should expose those differences.
Define the destinations before generating: a product listing, a campaign landing page and a social post do not need the same composition. Agree the number of selected assets and review rounds, not an unlimited stream of variations.
The reference is part of the work.
Provide clear views of the real product, accurate colours, dimensions and close-ups of important details. Label the exact variant. Remove ambiguity about what can change and what must remain identical.
A campaign can change the setting and light; it must not quietly change a product’s shape, finish, fittings, label or included accessories. If the source material cannot support a faithful representation, a new photograph or a narrower creative treatment may be the better answer.
Approve a visual direction before multiplying formats.
Decide the mood, material palette, lighting and relationship between image and typography. Review one strong composition first. It is easier to refine a single idea than to correct the same mistake across twenty exports.
A useful direction has rules that survive different sizes. Where does the product sit? How much empty space is available? What happens when the image is cropped vertically? Which elements are decorative, and which communicate a real product detail?
Review what a customer could reasonably believe.
Check the image beside the actual product. Review edges, labels, reflections, proportions and attachments. Read every written claim. Make sure a scene does not imply a performance characteristic or included item that has not been verified.
Confirm permission for source assets, recognisable people and third-party marks. An attractive image is not automatically approved for a product listing; the business owner should make the final publication decision.
Measure usable output, not generations.
Record how many selected images were approved, how long review took and which details needed repair. Include direction, production, revision and export time. A large generation count says little about whether the process is commercially useful.
Use those observations to decide whether to repeat, refine or stop. Anna AI starts as a studio-assisted pilot for this reason: the workflow needs to work for the real product and the people responsible for it.
The short checklist.
- A representative product set with accurate references
- An agreed asset pack and revision boundary
- One approved direction before adaptation
- Product, rights and claim checks before publishing
- Approval rate, revision effort and total production time
Have a brief in mind?
Bring the context. We’ll help work out a useful next step.
Start the conversation